{"id":24,"date":"2020-07-15T14:14:29","date_gmt":"2020-07-15T14:14:29","guid":{"rendered":"https:\/\/salarydistribution.com\/2020\/07\/15\/passive-income-shifts-what-my-marketing-dna-test-results-revealed\/"},"modified":"2020-07-15T14:14:29","modified_gmt":"2020-07-15T14:14:29","slug":"passive-income-shifts-what-my-marketing-dna-test-results-revealed","status":"publish","type":"post","link":"https:\/\/salarydistribution.com\/affiliate-marketing\/2020\/07\/15\/passive-income-shifts-what-my-marketing-dna-test-results-revealed\/","title":{"rendered":"Passive Income Shifts & What My Marketing DNA Test Results Revealed"},"content":{"rendered":"
\n


\n\t\t\t\t\t\"Passive<\/a><\/span>
\n\t\t\t\t\t\t <\/a><\/span><\/span>
\n\t\t\t\t\t <\/span>
\n\t\t\t\t\t <\/span>
\n\t\t\t\t<\/span><\/p>\n

Whew!<\/p>\n

Life took an unexpected turn in early March, and my focus went from being a full-time entrepreneur to a full-time caretaker.<\/p>\n

My dad, who has lived a life with near perfect health, got very sick, very quickly.<\/p>\n

He went from being in perfect health on a Friday, March 2nd, to being near death<\/strong> the following Tuesday evening, thanks to a severe kidney infection.<\/p>\n

He thought he had the flu. Unfortunately, it was much worse than that.<\/p>\n

The infection got into his bloodstream and his body went into septic shock, and every single organ began shutting down one by one.<\/strong><\/p>\n

Before he knew he had the infection, he got dizzy and fell in the bathroom and broke BOTH<\/strong> of his ankles.<\/p>\n

Yes\u2026 both!<\/p>\n

So he cannot put any weight on either leg and is in a wheelchair.<\/p>\n

He\u2019s been this way for nearly two months<\/strong> because he had to get clearance for ankle surgery by several different doctors.<\/p>\n

As you can imagine, for a man who was very active, this is driving him nuts having to sit all day and be so dependent on family.<\/p>\n

He was finally approved for surgery this Wednesday. So hopefully the therapy will begin a few weeks after that and he can get back to walking.<\/p>\n

Nevertheless, it all could have been so much worse. I\u2019m just so grateful he is alive and his health is good!<\/p>\n

Thank Goodness For The Biz!<\/h2>\n

In the meantime, I feel very lucky and blessed to have this online business\u2026 especially when I\u2019ve needed \u201ctime off.\u201d<\/p>\n

Most of March was a wash in terms of getting anything done for the biz.<\/p>\n

In spite of all that\u2019s been going on, this is shaping up to be one of my best years in some time.<\/p>\n

In February, I had a $10K<\/strong> revenue month with Merch By Amazon and over $13K<\/strong> in total print on demand revenue (Amazon, Etsy, RedBubble, Spreadshirt, Zazzle, etc.)<\/p>\n

<\/p>\n

That was the first time my print on demand income surpassed my largest affiliate income source (GoDaddy\u2019s reseller program).<\/p>\n

\n

As great as those numbers look, you have to know that Merch By Amazon is far from being a sure thing. I have invested an insane amount of time on this in the last year, and income is up and down like a roller coaster.<\/p>\n

So please do not join Merch expecting your income to grow every month.<\/strong>\u00a0Mine sure hasn\u2019t. As one of my students said, you have to treat Merch as your vacation money and never rely on it! Nevertheless, I\u2019m completely obsessed with this opportunity!<\/p>\n<\/blockquote>\n

I also just had another record month with my PSP courses.<\/p>\n

\"Course<\/a><\/p>\n

As you may remember, my main method for promoting my courses is through podcasting.<\/p>\n

For the longest time, affiliate income was my primary focus. Now it\u2019s taking a backseat to course income, and this has been a long-time business goal of mine.<\/p>\n

For too many years I was relying very heavily on affiliate income, and I wanted to see a shift<\/strong>.<\/p>\n

Just Launched a Course? You\u2019re Not Done!<\/h2>\n

One thing I\u2019ve learned from my students on Passive Shirt Profits is that your work does not end when you launch your courses.<\/p>\n

How many of you have ever thought, \u201cIf I can just get my course launched then the hardest part will be over.\u201d<\/p>\n

WRONG!!!!<\/strong><\/p>\n

That\u2019s actually when the real<\/strong> work begins.<\/p>\n

Creating the course videos was the easy part for me.\u00a0 The bigger and ongoing challenge has been making sure students can execute!<\/p>\n

Just because your course is live doesn\u2019t mean it\u2019s optimized for the best learning experience.<\/p>\n

Some people get stuck in areas you might breeze through, or we assume certain things are clearer than they truly are.<\/p>\n

Typically your first version of the course is going to be your worst, but your student feedback and questions should help you improve it.<\/strong><\/p>\n

Staying In Touch With Students<\/h2>\n

I tried something new this year with my Merch Course, and it\u2019s really helped myself as a teacher and several students.<\/p>\n

I began sending out weekly strategy tips to students, and many of the tips are very personal to my ongoing experiences with Merch By Amazon.<\/p>\n

At first I worried about sending too many emails, but the responses have been awesome!<\/p>\n

Students who weren\u2019t selling anything are starting to see sales. I started receiving more \u201csuccess\u201d emails, and a few even began posting testimonials in my private group!<\/p>\n

\"Shout<\/a><\/p>\n

(I blurred out the name since it\u2019s a private group and I didn\u2019t get permission to share the name.)<\/p>\n

Then I woke up to this today\u2026.<\/p>\n

\"Course<\/a><\/p>\n

I eventually want to do one-on-one coaching\/training for Merch due to requests, but I\u2019m not ready yet.<\/p>\n

However, this feedback and ongoing correspondence with students is prepping me for that when the time is right.<\/p>\n

I may experiment with that once things settle down with my dad.<\/p>\n

I Took a Marketing DNA Test<\/h2>\n

If you\u2019ve ever struggled with how you should be marketing your business or even what kind of work you should be doing online, I\u2019d highly recommend The Marketing DNA Test<\/a> by Perry Marshall (I am NOT<\/strong> an affiliate.)<\/p>\n

It revealed a lot about myself as an entrepreneur AND<\/strong> an online teacher.<\/p>\n

It was recommended by one of my followers. (Shout out to Mitch<\/a>!) I thought it would be fun to take. ?<\/p>\n

Based on how you answer 15-20 questions, the test gives you guidance on the best methods to market your site.<\/p>\n

It also gives you insight into the kind of work you should<\/strong> be doing based on your strengths and weaknesses.<\/p>\n

I\u2019ve always known that I\u2019m doing the kind of work that fits me, but I wanted to see if the results aligned with what I believe about myself.<\/p>\n

The results revealed that I excel more with right-brained, creative work and I connect with people best through video.
\n\t\t\t\t\t\"Marketing<\/a><\/span>
\n\t\t\t\t\t\t <\/a><\/span><\/span>
\n\t\t\t\t\t <\/span>
\n\t\t\t\t\t <\/span>
\n\t\t\t\t<\/span>It also said I have a way of getting inside my visitor\u2019s heads that is almost \u201cpsychic and sometimes a little bit scary.\u201d
\n\t\t\t\t\t\"Marketing<\/a><\/span>
\n\t\t\t\t\t\t <\/a><\/span><\/span>
\n\t\t\t\t\t <\/span>
\n\t\t\t\t\t <\/span>
\n\t\t\t\t<\/span>However, I\u2019m NOT<\/strong> so great at analytical work that requires a lot of attention to detail.<\/p>\n

I\u2019m also not good with thinking on the spot. I need time to gather my thoughts.<\/p>\n


\n\t\t\t\t\t\"Marketing<\/a><\/span>
\n\t\t\t\t\t\t <\/a><\/span><\/span>
\n\t\t\t\t\t <\/span>
\n\t\t\t\t\t <\/span>
\n\t\t\t\t<\/span>That explains why I fall in love with work like writing\/blogging, video and T-shirt design creation, but hate overly analytical work.<\/p>\n

That also must be why I abandoned my Accounting major in college. ?<\/p>\n

With SEO, I wonder if that\u2019s why I\u2019d always start off using keyword research software but abandon it after I found a niche.<\/p>\n

I could never make myself use it to research every keyword I wanted to write about. I always wanted to follow my gut and common sense.<\/p>\n

With Amazon, I have my process I use to find a niche\/keywords for Merch. But I spend waaaaaaay more time coming up with my actual shirt ideas and working in Photoshop than I do obsessing over research.<\/p>\n

The other reason why these Marketing DNA results were so interesting to me is it made me realize the disconnect that exists between how I learn and operate versus some of my students.<\/p>\n

Right-brained people learn differently than left-brained people.<\/p>\n

Left brained\/analytical people prefer structure when learning. They take notes, like to plan everything out, and need to have all their ducks in a row before uploading\/launching anything.<\/p>\n

I\u2019m the complete opposite.<\/strong><\/p>\n

I don\u2019t like to do extensive planning and preparation. I\u2019m not a note taker and prefer to jump in and figure it out as I go \u2014 even if I know everything is not perfect.<\/p>\n

I rely on my gut with a lot of decisions I make, whereas left-brained people use more logic and research before they are comfortable moving forward.<\/p>\n

One way is not better than the other, and they both have their pros and cons.<\/p>\n

However, as a course creator, I\u2019ve had to learn to focus more on the details and methodical steps for people who prefer that type of learning<\/strong>.<\/p>\n

I wouldn\u2019t have been able to improve on that if I hadn\u2019t stayed in touch with my students.<\/p>\n

So remember, your course is never, ever complete. It should continue to evolve based on the feedback from your students.<\/p>\n

I\u2019ve been selling courses for nearly four years and I\u2019m STILL<\/strong> learning.<\/p>\n

Anywho, just thought I\u2019d update you all on what\u2019s going on with me. It\u2019s been an up and down year for sure, but I\u2019m taking it one day at a time.<\/p>\n

I hope life is treating you well! ?<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

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